In a group ordering situation, there is never enough pepperoni pizza.

This is because we order with our heads, but we choose slices with our hearts.

In a voting situation, the guy who votes for pepperoni will consume almost exclusively pepperoni slices. But the guy who votes for Vegan Veggie Lover’s Self-Flagellating Delight will probably also grab a slice of pepperoni.

Stu’s Pizza Constant = 1.75. Estimate how much pepperoni pizza you require, then multiply by this number.

See also: Stumbling on Happiness by Daniel Gilbert. This excellent book contains revealing studies about how we are terrible at predicting what will make us happy.

Last updated on November 21, 2013 by Stu